Eliminates Strong Overall Bitter Flavors and Lingering Aftertastes in Food, Beverages, Pharmaceuticals, and Other Products.
Goodbye to Bitterness!
We all have experienced that bitter off-note that can ruin an otherwise good-tasting product. Now common sources of bitterness don’t stand a chance thanks to MagnaB-Block™.
Mask Earthy Tastes
With the help of MagnaB-Block™ bitter blocking products, masking all sources of bitterness including earthy and grassy is a snap.
Enhance Natural* Flavors
Not only do our products mask unwanted flavors, but they also work to enhance the flavors you do want present in your formulations.
Completely Block the Bitter and Extend the Sweetness in a Range of Products
Block and mask bitterness that occurs in formulations with plant compounds and processing or synthesis of hydrolyzed proteins, amino acids (BCAAs), peptides, DHA, EPAs, and surfactants. No chalky or grassy flavors here, just natural* tastes that shine through in any application from food and drinks to pharmaceuticals and supplements.
Clean & Customizable To Solve Any Formulation or Taste Issues
With our Magna-Brand™ products powered by the science of MagnaSweet®, we create quality products to be used for a wide range of bitter-blocking applications.
Magna-Brands™ are natural*, non-GMO, and cost-effective solutions—and now custom-developed, which means they can be specifically modified to address your unique product development challenges, needs, and goals. We also add natural* materials blended in at specific ratios to deliver the desired taste functionality and:
- Reduce bitterness of whey proteins, caffeine
- Reduce upfront bitterness
- Reduce middle-to-end bitterness
- EU natural compliant*
*Depending on the function and/or usage level of our bitter blocking product, and can vary by country
Demo Success Stories
Caffeine Energy Shot
- Significant reduction in caffeine bitterness
- Eliminate lingering bitter flavors
- Improve fruit flavor
BCAA Workout Powdered Beverage
- Significantly reduced bitterness
- Enhanced sweetness and created a cleaner taste
- Enhance fruit & berry flavor