Eliminates Strong Overall Bitter Flavors and Lingering Aftertastes in Food, Beverages, Pharmaceuticals, and Other Products.

MAFCO food enhancement

Goodbye to Bitterness!

We all have experienced that bitter off-note that can ruin an otherwise good-tasting product. Now common sources of bitterness don’t stand a chance thanks to MagnaB-Block™.

MAFCO food enhancement

Mask Earthy Tastes

With the help of MagnaB-Block™ products, masking all sources of bitterness including earthy and grassy is a snap.

MAFCO food enhancement

Enhance Natural* Flavors

Not only do our products mask unwanted flavors, but they also work to enhance the flavors you do want present in your formulations.

Completely Block the Bitter and Extend the Sweetness in a Range of Products

Block and mask bitterness that occurs in formulations with plant compounds and processing or synthesis of hydrolyzed proteins, amino acids (BCAAs), peptides, DHA, EPAs, and surfactants. No chalky or grassy flavors here, just natural* tastes that shine through in any application from food and drinks to pharmaceuticals and supplements.

Clean & Customizable To Solve Any Formulation or Taste Issues

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With our Magna-Brand™ products powered by the science of MagnaSweet®, we create quality products to be used for a wide range of applications.

Magna-Brands™ are natural*, non-GMO and cost effective solutions—and now custom-developed, which means they can be specifically modified to address your unique product development challenges, needs and goals. We also add natural* materials blended in at specific ratios to deliver the desired taste functionality and:

  • Reduce bitterness of whey proteins, caffeine
  • Reduce upfront bitterness
  • Reduce middle-to-end bitterness
  • Are EU natural* compliant

*Depending on the function and/or usage level in the product, and can vary by country

Demo Success Stories

MagnaB-Block™ Block the Bitter Caffeine Energy Shot

MagnaB-Block™ BB002

Caffeine Energy Shot

  • Significant reduction in caffeine bitterness
  • Eliminate lingering bitter flavors
  • Improve fruit flavor
BCAA Workout Powdered Beverage

MagnaB-Block™ BB009

BCAA Workout Powdered Beverage

  • Significantly reduced bitterness
  • Enhanced sweetness and created cleaner taste
  • Enhance fruit & berry flavor