MagnaTaste™

Capture and enhance the magnificent taste and mouthfeel of your products without increasing sugar content. Flavors come alive with MagnaTaste™!

Improve Savory & Spice

Our MagnaTaste™ products are here to solve issues with acidic tomato, savory or spicy applications, while keeping sugar and sodium content low. Make sure your products taste great from start to finish with rich flavors and controlled sweetness and acidity.

Reduce Acidic Tastes

Our natural* products help improve all types of food, beverage, and condiment applications, by reducing acidity to enhance pleasant flavors and mouthfeel. Say goodbye to weak or acidic flavors, and create rich, round taste profiles that are balanced to entice repeat customers.

Enrich Flavor Profiles

Give consumers something to smile about with richer, rounder flavors in all types of food, including chocolate and cocoa products. Control sweetness, eliminate lingering bitterness, and enhance chocolate flavors with silkier smoother and more balanced taste profiles!

Extend & Enrich Flavors Without Overloading Sodium or Sugar

Give consumers what they crave in products, delicious, full and lasting flavor! Enhance the tasting notes in a range of tomato, savory, seasonings and cocoa-based products. Our all-natural* plant-based products can be customized to your application needs!

Tomato Sauce

Our MagnaTaste™ product line improves tomato products by reducing acidity and providing a rounder flavor profile.

Savory & Spices

Our products improve savory flavors as well as enhances spices. 

Cocoa & Dark Chocolate

Easily enhance cocoa notes and mouthfeel in dark chocolate products! MagnaTaste™ has been shown to enrich and extend
cocoa flavor for a more premium chocolate taste and mouthfeel!

Find the magna-Brand product for your Challenges

Amplify Taste With Natural* New MagnaTaste™ Products

Mafco has provided our customers with innovative and cost-effective taste solutions that support great-tasting and clean-label consumer products for generations!

All products are non-nutritive, natural*, non-GMO and cost-effective—and now custom-developed, which means they can be specifically modified to address your unique product development challenges, needs and goals. We also add natural* materials blended in at specific ratios to deliver the desired taste functionality as well as:

  • Improve savory flavors, tomato, and enhance spices
  • Reduce astringency
  • Enhance profiles in cocoa powder
  • Improve taste and reduce bitterness in dark chocolate enhancement

*Depending on function and/or usage level in product, and can vary by country

Demo Success Stories

MagnaTaste MT009

Reduced Sodium and Sugar in Ketchup

  • Reduces Sodium in Ketchup
  • Reduces Sugar in Ketchup
  • Amplifies the flavor of Ketchup

MagnaTaste MT016

Chocolate Syrup (Full Sugar)

  • Eliminates Sugar in Chocolate Syrup
  • Amplifies Chocolate Flavor
  • Improves Mouthfeel

Let’s Craft Your Next Creation!

Please let us know how we can help with your next incredible creation! Fill out our form or contact us to get started and let us match the right Magna-Brand™ Product to your taste, development and application needs!