Plant-Based Protein Masking with MagnaProteinMask™ PM-024LE
MagnaProteinMask™ LE series is our newest ‘licorice-extract’ based protein masking solution that makes masking off-flavors from plant-based and algae proteins, as simple as 1-2-3!
- Masks Off-Notes
- Improves Mouthfeel
- Balances Sweetness
- EU Natural
Mintel Insights:
Position functional drinks as refreshing alternatives to vitamin and mineral supplements.
SUPPLEMENTS WIDELY USED
71% have taken vitamins, minerals or dietary supplements in the last 12 months.
FUNCTIONAL DRINKS APPEAL
51%of US adults agree that functional drinks (eg juice with added calcium and vitamin D) are more appealing than supplements.
TRUST IS KEY
60% of functional food and drink will deliver the promised results.
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