Enhance Fresh Taste and Mouthfeel, and Modulate Sweetness in Toothpaste, Mouthwash, and Breath Sprays

MagnaSweet® Oral Care Flavor Modulator has been used in Oral care products such as toothpaste, mouthwash, breath sprays, and oral rinses. Its unique masking properties are valuable in masking the active ingredients found in these products.

MagnaSweet® Oral Care Flavor Modulator replaces SLS

Oral Care Flavor Modulator

MagnaSweet® also helps in modulating the sweetness and flavor associated with oral care and oral hygiene products. Working synergistically to provide a well-rounded flavor that has lasting power in the consumer’s mouth. Thereby providing a fresh feeling well after the product has done its job in cleaning and freshening the mouth and breath.

MagnaSweet® has also been used to replace Sodium Laurel Sulfate (SLS) as a surfactant for the distribution of oral care actives within the mouth. This natural* alternative is valued by consumers wishing to avoid harsh chemicals.

Discover the latest industry trends from Mintel and learn more about our NEW Magna-Brands, powered by the science of MagnaSweet® to enhance your oral care products.

*Depending on the function and/or usage level in the product, and can vary by country

Oral Care Flavor Modulator Check-Off List:

Magna-Brands™ – Creating Solutions for a Tastier World!

  • Modulate Sweetness
    Intensifies sweetness of oral care products to allow for reduction of primary sweetener. Used to round out sweetness profile when used with high-intensity sweetener systems.
  • Masking Aftertaste
    Stops metallic and bitter aftertaste that accompanies active ingredients and high-intensity sweeteners. Masks background notes to allow for flavoring systems to be better defined.
  • Enhance Flavors
    Enhance mouthfeel with a richer and fuller taste. Allows for a reduction in flavoring components used in the application.
  • Improve Mouthfeel
    Increases mouthfeel in oral care flavor products to simulate a creamy or silky texture. Can be a substitute for SLS as the mechanism for active distribution within the mouth. Used to compensate products with a chalky texture.