Optimize Flavor in Potato Chips, Pretzels, Popcorn, Crackers, and More

Magna-Brands™ Packaged Snacks Flavor Modulator help snack flavors pop, giving consumers the multisensory taste experience they crave.

Packaged Snacks Flavor Modulator

Examples of packaged snack products where Magna-Brands™ has been successfully introduced are flavored potato chips, pretzels, and popcorn.

Magna-Brands™ are versatile and stable ingredients that will not degrade or break down under processing conditions or cooking, making them the perfect development tool for snack formulators.

Discover our News You Can Use blog for the latest industry trends from Mintel and learn more about our NEW Magna-Brands, powered by the science of MagnaSweet® to enhance your Packaged Snacks flavors.

Packaged Snacks Flavor Modulator Check-Off List:

Magna-Brands™ – Creating Solutions for a Tastier World!

  • Enhance Flavors
    Improves the overall taste profile of savory and salty flavors
    Enhances flavor with reduced sodium levels in cheese powder seasonings
  • Improve Mouthfeel
    Simulates a fuller taste and texture
    Reduces chalkiness
  • Masking Aftertaste
    Stops bitter aftertastes that can accompany snack food ingredients
    Masks background notes to allow for flavoring systems to be better defined